Lamborghini

Incredible as it may seem, the first vehicles produced by Ferruccio Lamborghini, the founder of what would later become ́Automobili Lamborghini ́, were urgently needed tractors in 1948. Decommissioned military vehicles served as the basis. About 10 years later, he started producing air conditioners and burners before founding the Lamborghini brand we know today in 1963. From the outset, he chose as his symbol ́Murciélago ́, a legendary bull that survived a bullfight with 24 spits in its body. Strength - the sports car manufacturer's maxim to this day.

However, it was not until 1966 that the Miura attracted widespread attention. According to stories, it almost reached the 300 km/h mark. With a few exceptions, almost all Lamborghini models since then bear the names of famous fighting bulls and breeds.

After 1972, the company fell into an economic crisis. Due to disappointing sales figures of previous models and the oil crisis, Ferruccio Lamborghini sold the tractor company to today's "Same Deutz-Fahr" group. The sports car brand also changed hands several times as a result, leading among other things to a Formula 1 commitment in the years 1987-1993.

After the Volkswagen subsidiary "Audi AG" took over the brand, a broader model range was introduced and sensational small-series vehicles were produced, such as the Veneno, the most expensive road-going production car in the world at the time.

At the latest since the introduction of the Aventador, Huracán and first high-performance SUV, the Urus, Lamborghini has recorded exponentially growing sales figures and it is impossible to imagine the sports car universe without it.